Apple Struggles to Capitalize on 2024 Smartphone Market Surge, According to IDC Report

Amidst a significant rebound in the global smartphone market in 2024, Apple has reportedly failed to secure its expected growth, as highlighted by a recent report from International Data Corporation (IDC). The anticipated yearly growth in smartphone shipments is projected to reach an impressive 8.7%, signifying a much-needed recovery following several years of stagnation. However, Apple’s performance in this resurgence has not been as robust as industry insiders had hoped.

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