H&M Embarks on Major E-Commerce Expansion in China to Solidify Market Share

Swedish fashion giant H&M is set to make a bold move to strengthen its market position, with a major expansion in its e-commerce presence within China, reaching a wider audience and entrenching itself in one of the most lucrative retail markets in the world.

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You Won't Believe How YouTube Is Taking Over Asia's Online Shopping with Shopee!

In the case of YouTube—the world-renowned video-sharing platform, a senior executive of the company indicated his cooperation with SEA's Shopee to get well into the online shopping sphere going on in the entire Asia. This association exemplifies YouTube's great strategy to introduce e-commerce in the various streaming platforms that it already has, which could lead to a whole new way of online shopping in a region where the market reacts slowly.
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