MultiChoice CEO Announces $3 Billion Canal Deal: A Strategic Move Against Netflix in Africa
1 month ago
In a bold statement reflecting the intense competition in the African entertainment landscape, MultiChoice CEO Calvo Mawela emphasized the necessity of a $3 billion Canal deal to effectively compete with streaming giant Netflix across the continent. This announcement comes amid growing concerns about the increasing dominance of Netflix and other international players in the African market, which has led to significant shifts in viewership and content consumption patterns.
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