The Uncertain Future of TikTok: Impact on the Beauty Industry

In a dynamic twist in the ongoing saga of social media regulation, uncertainties surrounding a potential ban on TikTok are leaving the beauty industry in a state of upheaval. As discussions continue over the app's data privacy concerns and its operational integrity, beauty brands and influencers alike are grappling with the reality that one of their most crucial platforms for marketing and engagement may soon be rendered ineffective.

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